
Welcome to
Hidden Gems
Cambridge is a wonderful city full of exciting independent businesses just waiting to be discovered. We want to emphasise the importance of supporting your local businesses, and celebrate those who love to share their creative ventures with the community!

Explore
Love Cambridge
Love Cambridge is the brand developed by Cambridge BID to deliver a range of events and projects designed to animate and entertain our city. These will range from the Love Cambridge Gift Card, Open Air Cinema Nights, Wimbledon screening, magazines, maps and much much more.
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Say hello
Meet the Owners
We think it’s incredibly important to get to know the experts behind our local businesses, to understand their inspirations and motivations, get to know where the money is going, and see the friendly faces behind independent operations.
Say hello
Meet: Nathalie
Specialising in handmade prints, paintings, sculptures and crafts, Cambridge Contemporary Art gallery shows the work ...
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Meet: Catherine
Podarok is a proudly independent, award-winning gift boutique based in Cambridge’s Art’s Quarter. They a ...
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Meet: Sarah
Originating in Australia, F45 Training is an innovative and exciting fitness concept, specialising in 45-minute work ...
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Meet: William
Cambridge Gin Laboratory is an interactive space in the centre of Cambridge, dedicated to the appreciation of gin! B ...
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Meet: Amanda
Premier Travel is family run independent business and was established in 1936. Eighty years after Premier Travel arr ...
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Meet: Paul
Find the clues, solve the puzzles and make your escape—will you make it out in time? Cambridge Lockhouse Games is pe ...
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Meet: Alex
What was a dream many years ago, Father & Son Duo, Regis & Alex created a brand new food concept for the UK. ...
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Meet: Alison
On 4th October 2020 Fitzbillies will celebrate its 100th birthday. A century of Chelsea buns and all manner of cakes ...
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Meet: Anne
To survive on a High Street crowded by corporate giants, which can squeeze out sole traders, Indies have a real chal ...
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Meet: Harriet
Located in Green Street, Harriet Kelsall Bespoke Jewellery is a multi-award winning business and leaders in bespoke ...
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Meet: Meggy
Bridges is an independent cafe that has been located on Bridge Street since 1996, serving fresh food and drink to th ...
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Meet: Max
Smokeworks is a BBQ restaurant with two sites in Cambridge. Featuring steam-punk inspired decor and a menu packed fu ...
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Meet: Pippa
Boudoir Femme is an award winning, independent, womenswear boutique in Cambridge city centre is home to a mix of sty ...
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Meet: Rich
Set in a Grade II listed building in the centre of Cambridge, the Pint Shop boasts parquet flooring and industrial-c ...
read moreBe the first to know about Love Cambridge

Six ways to Support Local in Lockdown
There are plenty of ways to help out and show some love to local businesses, even from the comfort of your home. read more

Truly Gifted!
Did you know that the Love Cambridge Gift Card can be spent at more than 200 businesses, from independent and High Street shops to restaurants and galleries? Invest in one today to support the city’s brilliant retailers this Christmas read more

Love Cambridge Christmas Guide
Our gift guides this year will hopefully give you some inspiration of what to buy that special person in your life read more

The Big Christmas Lights Switch On at Home with Star Radio
The annual Christmas Lights Switch On Event this year will be moving online in light of the ongoing risk of Covid 19 read more

Traveling into the heart of Cambridge on the Park & Ride Services
Save on parking, skip traffic and help reduce emissions! read more

Why the Love Cambridge Gift Card is the Perfect Gift
Give the Love Cambridge Gift Card & Support Local Businesses. Take the guesswork out of buying a gift. read more

Cambridge Christmas Lights Switch On Moves Online
Cambridge’s annual Christmas Lights Switch On Event this year will be moving online in light of the ongoing risk of Covid 19. read more

Support Local; Help Sustain Cambridge Independents!
Shopping independent is a step towards preserving a wonderful city – the rich culture, variety, and heritage is what makes Cambridge the exciting destination it is. read more

‘You’ time is back – six ways to indulge yourself in Cambridge
As Cambridge gradually gets back to normal, why not visit the city and indulge in some retail, beauty, leisure and maybe sports therapy as the young ones catch up on learning? read more

Cambridge restaurants extend discounts and offers through October
A number of Cambridge restaurants have decided to extend the discount from the Eat Out to Help Out scheme or introduce some great offers at their own cost through October. read more

Rediscover Cambridge this summer
Ian Sandison, CEO of Cambridge BID, takes a look at the measures that are in place to give you confidence to visit our beautiful city read more

Travel tips for visiting Cambridge
The city has been making improvements since the lockdown was eased, giving pedestrians more space and making it easier and more relaxed to navigate the streets read more

Safely welcoming visitors come back to Cambridge city centre
We and our partners have put in place a range of safety measures to support social distancing as businesses in the city centre begin to reopen. read more

Welcome back to Cambridge: Top tips for enjoying one of the world’s best small cities
Cambridge has so much to offer everyone, so why not be a tourist in your own city – and support our local businesses? read more

“Cambridge is open, so come and enjoy the city safely”
Cambridge is open, so come and enjoy the city safely – that was the message from business leader Ian Sandison after footfall figures indicated a slow start following the easing of lockdown restrictions. read more

Back by Popular Demand: Love Cambridge Restaurant Week
Why not make Restaurant Week your excuse to try somewhere new, either for lunch or dinner? read more

Benefits of Supporting Local Businesses
Local businesses form a significant part of the UK economy. As of 2018, small businesses accounted for 99.3% of the UK’s private sector businesses, as well as making up 60% of all private sector employment. read more

What makes Cambridge Unique?
Cambridge is home to one of the oldest and most prestigious universities in the world, giving it a rich intellectual history, and a bunch of extremely pretty buildings… read more

Healthy New Year: Top 5 Fitness Locations in Cambridge
To help you on your fitness path, here’s five gyms and specialist stores to explore, plus predictions for what’s going to be hot in 2020. read more

Support Local this Christmas: Promotional Film
The two-minute film celebrates the magical atmosphere of the city in the run up to Christmas entitled ‘A Cambridge Christmas Carol’ read more

Love Cambridge
The @Cambridge_Fest runs from 26th March to 4th April, bringing together the hugely popular Cambridge Science Festi… https://t.co/dL7v99Lz0G
Love Cambridge
If you're looking for a great Mother's Day present, how about the Love Cambridge Gift Card? Mothers can treat thems… https://t.co/sxDZqK8QVf
Love Cambridge
Great news! https://t.co/eODnJ0maun raises £1m for UK's indie booksellers amid lockdown #SupportLocal https://t.co/rEeisB2YkG
Love Cambridge
With many businesses struggling due to restrictions, it is more important than ever to support them. The good news… https://t.co/jb9TOist0z
Love Cambridge
As we look ahead to more positive times, we are currently running a survey to try and understand how, and the reaso… https://t.co/WEkTRFUY4X